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What strong softball, basketball ratings could mean for women’s sports on TV

Another season, another set of solid viewership numbers for the women’s college softball tournament and World Series. That shouldn’t be a surprise: Women’s sports have grown in popularity via many metrics — TV audiences, attendance, funding, participation, opportunities — amid their decades-long quest for more equitable treatment since Title IX became law in 1972. What … What strong softball, basketball ratings could mean for women’s sports on TV Read More » The post What strong softball, basketball ratings could mean for women’s sports on TV first appeared on 1patogh.
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